Williams boss admits Albon keeps Red Bull sponsorship next year
Sep.26 – Alex Albon will wear Red Bull branding on his helmet next year, Williams boss Jost Capito has admitted. Prior to the Red..
F1 advertising - Page 5
Sir Jackie Stewart reveals ‘green’ Dutch F1 GP Trophy
Sep.1 – Racing legend Sir Jackie Stewart today unveiled the Trophy winners for the 2021 Formula® 1 Heineken® Dutch Grand Prix and..
Aston Martin team set to brighten dull green livery
Jul.3 – Aston Martin admits it needs to improve the colour of its Formula 1 cars. A week ago, major sponsor BWT’s boss Andreas..
Orlen wants to stay as Alfa Romeo team sponsor
Jul.3 – Robert Kubica‘s sponsor Orlen is keen to keep racing in Formula 1. When the Polish driver left Williams at the end of..
Sponsor wants Aston Martin team to turn cars pink?
Jun.27 – A major Aston Martin sponsor admits he is still trying to convince Lawrence Stroll to drop the new ‘British racing..
Toto Takes lifeAR for a Test Drive
W12’s new TeamViewer branding brought to life – through the lifeAR App
BWT staying at Aston Martin without pink car livery
Feb.25 – Aston Martin has rubbished rumours it could lose pink-coloured sponsor BWT to rivals Williams or Haas by announcing a new..
Williams team turning pink this season, not Haas
Feb.19 – It is Williams, not Haas, that has leapt into pole position to turn pink in 2021. Kolner Express newspaper claimed this week..
Will Haas now turn pink this F1 season?
Feb.18 – Mick Schumacher and Nikita Mazepin could be wearing pink for their Formula 1 debuts in 2021. As Russian rookie Mazepin..
CEO says Renault only uses F1 for branding not technology
Jan.28 – Renault is using the Alpine brand in Formula 1 for “media” purposes – not for the development of..
Horner insists that Red Bull signed Perez for his skills
Jan.19 – Red Bull doesn’t need the financial backing that can be brought from Mexico by Sergio Perez. That is the insistence of..
Title sponsor to return to Ferrari livery this season?
Jan.15 – The controversial logos of Ferrari‘s title sponsor may return to Formula 1 in 2021. Last year, although the 2020 was..
In the pitlane – Sauber’s Game Plan
F1 commentators were surprised with the announcement that Mick Schumacher had signed for the Haas team instead of what was believed to be..
Kubica & Orlen confirm 2021 Alfa Romeo deals
Dec.22 – Robert Kubica and his sponsor have confirmed that they are staying put at Alfa Romeo in 2021. Team boss Frederic Vasseur..
Haas admits Mazepin’s father could sponsor team
Dec.2 – Gunther Steiner has defended his decision to sign Nikita Mazepin for 2021 and beyond – and denied that the..
Top Formula 1 Sponsors of the Decade
Sponsorship in any sport is crucial, as it brings in essential revenue, which is then in turn invested. Deals between the parties are..
In the pitlane – Ratcliffe’s master plan
Both Daimler and Toto Wolff continue to issue statements proclaiming their respective commitments to the Mercedes F1 team. Daimler recently..
In the pit lane – Carey’s report card
It has now been officially confirmed Chase Carey will leave his role as chairman and CEO of F1 with former Ferrari team principal Stefano..
Claire Williams: Title sponsor exit ended the story
Sep.17 – It was the departure of Williams’ title sponsor this year that prompted the sale of the team. That is the admission of..
Wolff denies Ineos to buy Mercedes for $900m
Sep.14 – Toto Wolff has rubbished suggestions Mercedes could be about to be taken over in a sensational $900 million deal by 2020..
