Hugo Boss leaving F1 for Formula E
Nov.11 – Fashion brand and long-time F1 sponsor Hugo Boss is leaving the category. The German newsmagazine Focus reports that the..
F1 sponsor - Page 12
F1 eyes Netflix deal for 2018
Oct.21 – F1 could be set to team up with the popular internet streaming service Netflix. Germany’s Welt newspaper reports that..
F1 engine expert joins Red Bull sponsor Aston Martin
Oct.18 – Aston Martin appears to have taken another step closer to formula one. A month ago, the British luxury carmaker announced it..
Sponsor to switch F1 teams with Sainz
Oct.17 – A sponsor looks set to follow Carlos Sainz from Toro Rosso to Renault. This weekend in Austin will mark the start of..
Marko to visit Honda HQ after Malaysia
Oct.1 – Dr Helmut Marko will head to Honda’s Japanese headquarters after the Malaysian grand prix. The Red Bull chief was part..
Ricciardo: Too early to predict Aston Martin-powered future
Sep.29 – Daniel Ricciardo says it is too early to predict a Honda or Aston Martin-powered future for Red Bull. The Australian openly..
Aston Martin to be Red Bull title sponsor
Sep.18 – Aston Martin looks set to become Red Bull‘s title sponsor next year. Although the energy drink owned team uses a..
Force India in talks with Perez sponsors
Sep.5 – Force India looks set to keep Sergio Pérez on board for 2018. Despite his on and off-track clashes with teammate Esteban..
Could Betting Companies Sponsor F1?
Formula One is a sport in flux and sponsorship is one of the areas this can be seen most. The takeover by Liberty is going to lead to a lot..
McLaren Mascot at British GP
Find out what happened when Hilton Honors competition winner Jude spent the day as McLaren’s British Grand Prix mascot. A race day..
Mercedes tackles quit rumours with sponsor news
Jul.16 – Mercedes has hit back at rumours the German carmaker might pull out of formula one in the coming years. Recently, team boss..
Force India sued over pink sponsor deal
Jul.16 – Although boss Vijay Mallya is happy with his pink-coloured cars in 2017, the sponsorship deal has landed Force India in..
Marko: Engine rules ‘driving McLaren to ruin’
Jun.2 – Dr Helmut Marko says formula one desperately needs new engine rules for 2021. The Austrian is a leading F1 official at Red..
Wolff: Sponsor enabled Bottas switch
May 25 – One sponsor could have made the difference when it came to Valtteri Bottas securing the Mercedes seat for 2017. Team boss..
Boss defends Force India after number breach
May 17 – Sporting boss Otmar Szafnauer has defended Force India, after the team was pulled up for not complying with new rules in..
Behind the Scenes: Fernando Alonso in Michael Kors
GQ Spain visited the McLaren Technology Centre to shoot Fernando Alonso in Michael Kors’s stunning Summer collection. All images shot..
Force India unhappy with driver names on cars
Apr.28 – Force India has bemoaned the cost of a new rule designed to help fans identify their favourite drivers. At the recent..
Petronas staying despite Malaysia GP exit
Apr.7 – The Malaysian grand prix in October will be the last held at the Sepang circuit near Kuala Lumpur, a constant F1 host since..
Perez: Force India among slowest in 2017
Apr.6 – Sergio Pérez has admitted Force India‘s 2017 car is currently among the very slowest on the grid. With its small..
Alonso to launch fashion brand
Apr.5 – The signs are growing by the day that Fernando Alonso intends to stay in F1 beyond 2017. Earlier, before the much faster..
