Lauda hails ‘pink’ F1 sponsor publicity coup
Mar.26 – Niki Lauda has hailed the publicity coup pulled off by Force India and its new major sponsor. It is believed Austrian water..
Mar.26 – Niki Lauda has hailed the publicity coup pulled off by Force India and its new major sponsor. It is believed Austrian water..
Mar.17 – Niki Lauda has suggested Mercedes backed Red Bull‘s push to ban the ‘shark fin’ engine cover appendages..
Mar.15 – Force India‘s new pink livery has cost an incoming sponsor up to $20 million for the 2017 season. That is the claim of..
Mar.9 – Jacques Villeneuve has defended a new sponsorship deal agreed between the Williams team and the Canadian business jet company..
Mar.7 – Petrobras could be about to re-emerge in formula one. We reported last November that the Brazilian oil multinational would..
Mar.6 – Sergio Pérez‘s sponsor says he is happy to be supporting the Mexican at Force India. The Silverstone based team,..
Feb.24 – Vijay Mallya has fired a parting shot at the recently deposed F1 supremo Bernie Ecclestone. The Indian businessman’s..
Jan.31 – Valtteri Bottas‘ personal sponsor is happy to pay a little more in 2017, as the Finn prepares to charge for wins and..
Jan.20 – Valtteri Bottas is taking a personal sponsor with him from Williams to Mercedes. Throughout his career, the 27-year-old has..
Jan.19 – McLaren executive Zak Brown has confirmed reports the British team might be set for a livery change in 2017. With supremo..
Jan.12 – Two more sponsors have backed out of supporting embattled F1 legend Michael Schumacher. That is the claim of Maquina do..
Jan.3 – Zak Brown thinks his impact at McLaren can be felt immediately in 2017. The former F1 sponsorship guru has now left that role..
Dec.14 – It will be 2018 at least before McLaren can finally put the first title sponsor on its cars since 2013. That is the news..
Nov.26 – New McLaren chief Zak Brown says the famous British team must prioritise signing a title sponsor. Since the departure of..
Nov.25 – Sergio Pérez says his decision to dump a sponsor is final. Just after Donald Trump’s shock US election win, the..
Nov.17 – Felipe Nasr‘s father has played down claims the Brazilian may have hurt rather than helped his chances of keeping the..
Nov.10 – Sergio Pérez has dumped a sponsor in the wake of Donald Trump’s shock win in the US election. As the world digested..
Nov.7 – McLaren-Honda risks losing Fernando Alonso if the team cannot significantly up its game. That is the view of the famous..
Oct.30 – Toto Wolff is not commenting on reports Mercedes may lose its title sponsor. Earlier, it emerged that Malaysia is..
Oct.29 – Red Bull has snatched a top, long-term sponsor from F1 rivals McLaren, it has emerged in Mexico. Two weeks ago, we reported..